Product Development Budgeting Process

Pre-planning for potential new investments

The pre-planning is done in advance of the budget becoming available so that the potential investments are well documented and collaboration has occurred on them with the stakeholders.

DRI Task
Product Managers Product managers do their planning for future potential investments in advance. This will be a list of ready-to-go business cases in advance, via creating issues using the potential investment issue template.. When crafting these proposals consider various gearing ratios including UX designer, UX Researcher, Tech Writer, or Quality
Product Managers Create private issues using the issue template and collaborate with PM and Engineering teams via tagging the appropriate development director, UX stable counterpart, SET stable counterpart, etc, as appropriate.
Section Leaders Maintain a prioritized list of next investment asks vetted from proposal across their section

Vetting and communication of new investment

DRI Task
Section Leaders Make sure the funding plan encompasses all known things that need to be budgeted for successfully executing on the opportunity and ensure that the “investment” part of ROI calculation is reflective of the true investment across GitLab as a company. Prioritize investment asks within your Section.
VP of Product Review plans and priorities, and ensure that product-wide priorities and global optimizations are accounted for. Provide a (private) video walkthrough of the approved hiring plan (as the spreadsheets tend to be hard to understand without an explanation).
CTO Make sure the funding plan encompasses all known things that need to be budgeted from an Engineering perspective (such as not only new hires but comp reviews).
Product Managers When a hiring plan is approved, document if previously approved reqs are or are not included.
Development, Quality, and UX VPs Development, Quality, and UX VPs will work with their Directors to confirm and update budgeting to ensure it includes proper leadership ratios.

Viewing existing potential investments

Search for issues with the label Investment Case